Crest and Oral-B have strived to provide Americans with superior products that deliver better oral health results for over 60 years.

Oral-B is the No. 1 dentist-recommended toothbrush brand worldwide and is the first electric toothbrush brand to be accepted by the American Dental Association, demonstrating the highest standards of safety and efficacy.

Oral-B electric toothbrushes improve gum health by removing up to 100% more plaque than regular manual toothbrushes. They help improve brushing habits through educational features, such as a 2-minute timer or pressure sensor. Some models also enable connection via an app for dental coaching and feedback.

Oral-B’s free Disney Magic Timer App helps establish healthy habits by helping 90% of kids brush for longer.

Crest, the #1 toothpaste brand in America, was introduced in the U.S. in 1956 as the first toothpaste with fluoride and the first toothpaste to be recognized by the American Dental Association to effectively prevent tooth decay.

Unlike standard toothpaste, Crest Gum & Pro-Health toothpaste neutralizes bad bacteria to improve a gum health.

In a clinical study, 100% of patients with unhealthy gums saw improvement in gum health when using Oral-B iO, Crest Gum Detoxify, Glide Floss and Crest Pro-Health Multi-Protection Rinse together.